At Black Swan Data we help businesses understand and predict human behavior.
We use Data Science and AI to continuously analyse a huge range of consumer generated data sources, turning unstructured data into a strategic asset, giving us access to the world’s largest record of human thought and behavior.
Our proprietary tools allow us to surface emerging trends and predict changes in consumers earlier and more accurately than anyone else. We combine this intelligence with deep industry expertise to provide products and services that answer strategic marketing questions and deliver better business outcomes.
Founded in 2011, we employ over 250 ‘Swans’ worldwide in offices from London, New York, Los Angeles, Cape Town and Budapest. We were recently recognised as one of the UK’s fastest growing technology companies and work with pioneering brands from clients including PepsiCo, Unilever, Mondelez, McDonald’s and Google.
We harness sensory science to create propositions that go beyond liking, and deliver meaning for consumers at a deeper, more emotional level. We call this approach Sensory Branding.
MMR has unrivalled experience across food & drink, household and personal care sectors, operating for nearly 30 years and with an expanding global footprint.
We’re driven by our passion for grocery, our persistent inquisitiveness and a mission to fuse sensory science and consumer data for real commercial impact.
Recent innovations include RETREATS – immersive co-creation to hot house new ideas and accelerate early stages of development and MMR EXPRESS – a suite of research tools that will drive agility into any project.
Talk to us: www.mmr-research.com
Reading Scientific Services Limited (RSSL) is firmly established as a trusted partner in the provision of product development, analytical, investigational, consultancy and training services to the food and consumer goods sectors.
Our expertise is wide ranging and includes all aspects of food and drink product development, structural and product analysis, claim substantiation, ingredient stability, allergen management, authenticity, contaminant identification and more.
RSSL is UKAS accredited which ensures that our analytical services meet the needs of industry. We are trusted by industry to provide a solution with scientific excellence, outstanding customer service and professionalism.
Tel: +44 (0)118 918 4076